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How to Develop your Private Practice

A practical exploration of how to develop a private practice, perfectly suited for those fresh out of the NHS, or for those wanting to give an established practice a boost. For many, knowing how to market and operate a successful practice is a mystery – this course will give ready-to-use tips and thought-provoking exercises to help you grow your client list. Looking at the programme will give you a flavour of the course - including: marketing, communicating your 'brand', provision of resource information and you will leave the day having compiled a new action plan and with a course booklet. Any questions delegates have for James will be given to him prior to the course so he can answer each specific one; which he is more than happy to throughout the day. He prefers to have no more than 20 people so he can focus on everyones requirements, including looking at websites and business cards to offer general advice. After the course he offers each delegate 1/2 hour free consultation. This course is to be run in the East Midlands area. We are waiting until the early bird date closes on 20 August to find out how many delegates we have prior to deciding which venue to use (they are all within a 5 mile radius of junction 24 of the M1). We are hoping to get the full 20 delegates, in which case we will be going with our prefered venue which is Thrumpton Hall www.thrumptonhall.com

Course outcomes

It is intended that at the conclusion of the programme the independent practitioner will have:

Programme

08:45amRegistration
09:15am

Private Practice Foundations

  • The difference between working for the NHS and working for oneself
  • Understanding what type of practice you want, and why
  • Developing a plan for your practice success
  • What are your clients looking for from your practice?
10:45amBreak
11:15am

Exceptional Client Care

  • Understanding the Client Experience
  • Extending beyond simple treatment
  • Getting Clients to Come Back
  • Creating a Referral Culture
12:30pmLunch
1:30pm

Getting the Phone to Ring

  • What works when marketing private practices?
  • Top Tips on designing marketing materials/websites
  • Creating a Marketing Funnel of Clients
  • Managing the numbers in a practice
3:00pmBreak
3:30pm

Making it Happen

  • Building a support team
  • Replacing the big organisation infrastructure
  • Deciding what to do
  • Deciding when to do it
4.30pmClose

Please contact us at Therapy Learning if you have questions you would like James to answer on the day

Speaker(s)

James Butler

James Butler is Director of Painless Practice, providing assistance to therapists who want to develop their practice to meet current challenges – through one-to-one support, CPD training and published materials. James has co-authored business development books for osteopaths and for homeopaths and speaks widely on practice building techniques. Following a successful business career in the environmental sector, James formed Painless Practice to share his business skills and experience with complementary therapists. Despite no background as a practitioner himself, he has an extensive understanding of the unique environment in which therapists operate. As well as working with complementary and alternative healthcare providers, James supports larger businesses in developing their strategies, and works on the leading UK programme for ambitious owner-managers, at Cranfield University's School of Management.

What attendees said

“Fantastic and well worth it if you are considering private practice or new to it.”
—Delegate from course, Kirsten Parker

“Excellent day to help people wanting to promote their practice/review current practice management. ”
—Delegate from course, Tom Edwards

“Very interesting and really got me thinking about things I could do differently, and will do differently! Good to meet colleagues from different disciplines. ”
—Delegate from course, Louisa Pearce

“It really makes you reflect on what you do, how you do it, &, probably least considered by us, why we do it.”
—Delegate from course, Heather Saunders

“A day for you & your business – time to think and reflect.”
—Delegate from course

“Excellent speaker. Thought provoking. Relevant”
—Delegate from course, Sarah Joice

“Informative, interesting, useful, teaches life skills”
—Delegate from course, Joseph Cockburn

“Unique & extremely useful.”
—Delegate from course

“Gave a good grounding for someone thinking of starting up in private practice.”
—Delegate from course

“Very good course. Well worth attending if you are a private therapist.”
—Delegate from course